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VIDEO MARKETING BLOG

Boost your marketing strategies, unveiling the latest video trends to stay above your competition.

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Video Marketing Blogs
Advertising Trends and Market Size
Video Marketing Trends

Advertising Trends and Market Size

Hannah Innerd   4th December 2023
Advertising trends and market size, where attention is the most coveted currency, video production has emerged as a powerful...
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Academic Videos: Working With A Video Production Company
Video Production Video Marketing

Academic Videos: Working With A Video Production Company

Simon Parker   28th November 2023
In the ever-evolving landscape of education, where traditional communication methods give way to the dynamic possibilities of digital media...
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What Is B2B Marketing: Definition, Strategy, and Trends
Video Marketing Trends

What Is B2B Marketing: Definition, Strategy, and Trends

Charlie Southall   22nd November 2023
B2B (business-to-business) marketing is an intricate dance of strategies and tactics designed to sell products or services from one...
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How to Drive Massive Engagement with Your Video Content
Video Production Video Marketing

How to Drive Massive Engagement with Your Video Content

Charlie Southall   7th November 2023
Are you struggling to get people to watch videos and engage with your video content? Look no further...
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How To Build Your Brand Awareness Through Video Content
Video Marketing

How To Build Your Brand Awareness Through Video Content

Hannah Innerd   19th September 2023
Before we delve into the how-to's, let's first understand why video content is such a powerful tool for brand
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Power of 3D Production: 3D Animation in Action
Animation Video Marketing

Power of 3D Production: 3D Animation in Action

Hannah Innerd   10th August 2023
In an era where attention spans are fleeting and content saturation is rampant, businesses are embarking on a captivating...
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Whats the ROI on Video Content?
Video SEO Video Marketing

Whats the ROI on Video Content?

Hannah Innerd   19th May 2023
In today's digital landscape, video content has emerged as a powerful tool for marketers to engage their audience...
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How To Produce The Best Promotional Video
Video Production Video Marketing

How To Produce The Best Promotional Video

Hannah Innerd   12th May 2023
Looking for a way to capture your audience's attention and promote your business? Look no further than the power...
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What Makes A Perfect Promotional Video?
Video Production Video Marketing

What Makes A Perfect Promotional Video?

Hannah Innerd   28th April 2023
Promotional videos are a powerful marketing tool that can help businesses generate interest, engagement, and sales. A well-crafted promotional...
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Tips From Screenwriting That Can Make Your Copywrite Stand Out
Video Marketing

Tips From Screenwriting That Can Make Your Copywrite Stand Out

Hannah Innerd   26th April 2023
As a copywriter, you know that your words are your most powerful tool. They can persuade, inform, and inspire...
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Are Advertising and Marketing The Same Thing?
Video Marketing Video Production Video SEO

Are Advertising and Marketing The Same Thing?

Hannah Innerd   11th April 2023
Advertising and marketing are two concepts that are often used interchangeably, but they are not the same thing...
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How Corporate Videos Excite and Empower Your Brand
Trends Video Marketing Video Production

How Corporate Videos Excite and Empower Your Brand

Hannah Innerd   6th April 2023
In today’s digital age, video has become the preferred medium for consuming content. From social media platforms
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10 Strategies To Improve Your Video Content Creation
Video Marketing Video Production

10 Strategies To Improve Your Video Content Creation

Hannah Innerd   14th March 2023
Video content creation is the lifeblood of digital marketing and a vital component of a successful online presence. In...
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Types of Video Marketing & Why You Need Them
Video Marketing

Types of Video Marketing & Why You Need Them

Hannah Innerd   14th March 2023
Video has become the king of content in the digital age. It’s not only entertaining, but also an effective...
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Brand Video Production: Maximizing Your Brand’s Potential
Video Production Video Marketing

Brand Video Production: Maximizing Your Brand’s Potential

Hannah Innerd   13th March 2023
In today's digital age, video has become an increasingly important tool for businesses to communicate their brand messages...
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5 New Trends in Event Filming & Video Production
Video Marketing News Trends

5 New Trends in Event Filming & Video Production

Dan Walsh   13th March 2023
With the rise of digital marketing, businesses and organizations are turning to video production to promote their events, engage...
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Social Media Video Production With Key Tips And Trends
News Trends Video Marketing

Social Media Video Production With Key Tips And Trends

Hannah Innerd   13th March 2023
In this blog post, we will discuss social media video production with key tips and trends, and how Dragonfly...
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How An Animated Video Will Help You Communicate Online
Animation Video Marketing

How An Animated Video Will Help You Communicate Online

Charlie Southall   13th March 2023
As online communication becomes increasingly visual, the importance of animated videos and explainers for businesses continues to rise. Animated...
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Your Business Needs Corporate Video Production!
Video Marketing Video Production

Your Business Needs Corporate Video Production!

Charlie Southall   13th March 2023
Video has become an essential component of online communication in recent years, and it's no surprise why. According to...
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What Makes A Good Commercial?
News Video Marketing Video Production

What Makes A Good Commercial?

Charlie Southall   2nd February 2022
The average person is unlikely to have a favourable view of commercials, and that makes sense. Most adverts suck...
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Animated Compositing – Elevating Your Video With the Power of VFX
Animation Video Marketing Video Production

Animated Compositing – Elevating Your Video With the Power of VFX

Dan Walsh   17th December 2021
From the moment we learned how to capture moving images, we have been looking for ways to enhance the...
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Adverts Need Your Bold Ideas and Innovative Ideas
Video Marketing

Adverts Need Your Bold Ideas and Innovative Ideas

Dan Walsh   1st December 2021
Being different is hard. It involves taking risks, and that can be scary. The riskier an ad, the more...
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Avoiding the Trap Of A Predictable Animated Explainer Video
Video Marketing

Avoiding the Trap Of A Predictable Animated Explainer Video

Dan Walsh   9th November 2021
If you’re willing to settle for stiff animation, generic illustrations, and soulless, monotonous music, you too can have an...
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How Much Should A Marketing Video Cost?
Video Marketing

How Much Should A Marketing Video Cost?

Charlie Southall   10th December 2020
 A lot of people aren’t sure, that may well be why many ask Google instead of the industry professionals...
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Why You Should Consider Interactive Video for Your Next Marketing Strategy
Video Marketing

Why You Should Consider Interactive Video for Your Next Marketing Strategy

Dan Walsh   23rd November 2020
The type of marketing videos you’re probably used to are what’s known as ‘linear’. This just means that the video
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How video is dominating the social media space
Video Marketing

How video is dominating the social media space

Dan Walsh   14th November 2020
From the early days of MySpace to the multi-billion dollar industry now cemented within society. That said, it’s an ever...
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How to measure the ROI of your marketing video
Video Marketing

How to measure the ROI of your marketing video

Dan Walsh   9th November 2020
Creating a marketing video can be one of the most stressful (but rewarding) endeavours a company embarks on. Whilst...
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5 reasons you may be failing at video
Video Marketing

5 reasons you may be failing at video

Dan Walsh   9th September 2020
Failing at video can be one of the most demotivating experiences in any business’ journey. Whether it’s a...
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How to make sure your video gets seen! The importance of effective SEO
Video Marketing

How to make sure your video gets seen! The importance of effective SEO

Dan Walsh   11th May 2019
Although a large proportion of consumers today invest significant time into researching the best companies and products that are...
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How much does a corporate video cost?
Video Marketing

How much does a corporate video cost?

Charlie Southall   13th March 2019
Video production rates are like anything else, they vary dramatically. You can have a video produced for a...
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What makes a successful promotional video?
Video Marketing

What makes a successful promotional video?

Charlie Southall   13th February 2018
When considering methods of promoting your business or product, a promotional video may not be the first thing that...
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Promoting a corporate video
Video Marketing

Promoting a corporate video

Charlie Southall   13th January 2017
Promoting your corporate video might seem like a challenging prospect but, in today’s internet age, it actually couldn’t be...
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    Dragonfly, a video production company in London.