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Character Animation

Character Animation

Character animation is pretty much exactly what it says on the tin.

The characters are the star of the show in this style of animation – if you’ve got a complex story to tell with multiple characters: humans, animals, aliens, dinosaurs – whatever you fancy – 2d character animation is the style for you.

Character animation works really well when trying to inject personality and emotion into animation.


Check out some of our previous character based work here:



An informative video which has real entertainment value. Our client wanted to avoid the usual local government video style and produce something which was really engaging. Our brief was to boil down the subject into a punchy script and develop a creative and effective visual style.


This video was produced for AAT to welcome new members. Our client had a lot to say with this video, so scriptwriting and pre-production planning played a big part in ensuring this video ticked all of the boxes.

Northampton Council

Produced as part of the government’s ‘Building Schools for the Future’ initiative, Dragonfly was commissioned to create a first-of-its- kind DVD to help primary school children make choices about their transition to secondary school.

What is 2D Character Animation?

Let’s start with the basics.

2D stands for 2 dimensional – this means that 2D animation takes place in two dimensions, as opposed to 3D animation, which, you guessed it, takes place in three. 2D animation is widely considered to be the ‘traditional’ form of animation, stemming from the pre-digital age where most animation would be drawn by hand, frame by frame.

These days, it’s much quicker to produce 2D animation. The use of various digital software on computers has made the 2D animation process much simpler and slicker – meaning that 2D animations can be produced on demand and in a cost effective way. 

Think you’re looking for something a little more complex than 2D character animation?


You might want to browse our 3D character animation page:

Our Clients
These brands have chosen Dragonfly
  • Telefonica
  • Pepsi
  • Loreal
  • Oxfam
  • British Red Cross
  • Google
  • Peroni Logo
  • Cath Kidtson Logo
  • Johnson&johnson
  • English Heritage
  • Dominoes
  • Cabinet Office Logo
  • Mind
  • Save The Children
  • Suzuki
  • Playstation
  • Microsoft Logo
  • Virgin
  • Puma Logo
  • Amazon
  • Aviva Logo
  • Sealife Logo
  • University Of Cambridge
  • Honda