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Branded Content

BRANDED CONTENT VIDEO PRODUCTION

HIghly shareable and engaging social cinematic experiences

Branded video content is different

It is first and foremost not about the brand itself.

Although your brand features, it does so subtly, and often only at the end.

Instead it focuses on a person’s relationship with the brand, creating engagement and identification. It reveals how brands match our personality, lifestyle, choices, preferences and aspirations.

It shows how your brand matches the contours of your audience’s lives and loves.

 

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Branded content is highly shared on social media

Branded content doesn’t feel like an ad.

It feels vividly real, like an experience – and one that you want to share with friends.

  • It doesn’t disrupt it involves
  • It doesn’t sell it engages
  • It shows what your brand is all about – rather than tells your audience what they should think
  • Typically branded content uses short videos hosted and shared through online platforms
  • Unlike traditional ads the brand is neither the starting point nor the star – your audience and shared values play the leading role.
  • As a result it feels as real and authentic as an athlete smashing a world record –  rather than a magician pulling another rabbit out of a hat

 

Branded video content is like a mini documentary or video story that is beautifully  cinematic, energetically authentic and powerfully real.

It is the stuff that shares are made from – and the stuff that stays with you: 

  • Nielsen discovered 86% brand recall for branded content, and only 65% for regular ads
  • Tasty, the world’s largest food network, regularly receives around 100 million views from one of its recent  branded content videos
  • Health and beauty brand Dove created videos that compared sketches of women as they described themselves with sketches of them as strangers did. The campaign went viral, with 50 million views in its first few days and 180 million views to date
  • <example video><testimonial>

Bring your brand vividly to life with Dragonfly

Nothing ever becomes real until it is experienced.

And Dragonfly excel at creating experiences and encouraging identification.

 

We’re a full-service video agency, an end-to-end solution.  

For 15 years Dragonfly has shown stories through films, working with brands and agencies like XXXXXXXX.

The critical elements behind successful branded content – strategy and creativity – are where our core strengths lie.

We can help you find the perfect concept, create a compelling script, produce videos that excite, engage, enthuse or educate and ensure that your brand will build trust and respect.

We take care of all the details, from concepts, scripting, storyboarding, casting, location, crewing, studio and equipment hire, for you.

 

<insert list of companies>

 

We specialise in producing branded content with a purpose:

 

  • Cinematic storytelling for ambitious brands
  • Videos that entice, engage and inspire
  • Thought-provoking videos that command attention, debate and conversation
  • Shorts that create intrigue, provoke a response, generate leads and make conversions 

 

And if you are thinking of making a series of branded video content, we can schedule the shooting to take place all at one time to keep the costs down.

We can build trust and exposure for your brand

We can make your brand come to life.

We can turn your brand values from words on a page to authentic experiences on the screen. 

<Client Testimonials>   

<Contact Us>

 

branded content
brand video (inc. branded video)
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branded video content
branded content marketing
branded content production companies

…more followers, more sales, more clicks.

We’re a London based video production company and your end-to-end solution for all video services.

If you’re hoping for a cookie-cutter video that looks similar to everyone else’s, we are not the team for you.

Our team offer unforgettable video production which will leave your competition in the dust.

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Strategy

Strategic thinking is the centrepiece of our offer. We’re as clever as we are creative.
From production start to finish, we pinpoint your exact goals ensuring your video performs exactly as required.
…and with a lasting impact!

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Creativity

We're renowned for jaw-dropping ideas. Your video will come together better than you ever dreamed. Boom! There it is. That amazing feeling when you just know that you've hit the right spot.

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Expertise

Dragonfly were founded in 2005, the same year as Youtube was born. That means we've been producing promotional video since online video became a thing! We’ve been doing this for almost 15 years, so we know what we are up to.

We zoom out before we zoom in

Let’s work together to make your video a truly memorable experience and revolutionise the way you communicate.

Our videos are edgy, dramatic, appealing and absolutely unique. Through a spectacular explosion of original ideas and an avalanche of creativity, we’ll make damn sure your video gets remembered.

With Dragonfly you’re not just getting a great video. You’ll get results!

Examples of our work

below are some video examples from our portfolio

We want to show you the facts that back up our claims, so here is a selection of work.

WATCH VIDEO

Domino’s Pizza

Domino’s Pizza asked us to film a series of viral videos for use on social media. The theme for the videos was destroying bad supermarket pizza, in various comical ways. Here is just one video from a series of six.
WATCH VIDEO

Suzuki

The Dragonfly team produced this commercial for Suzuki. Our in house creatives developed a concept which centred around the Suzuki 'Way of Life' tagline, positioning the car as the fifth member of the family. Our crew captured various family scenarios which are very relatable.
WATCH VIDEOCASE STUDY

Sony PlayStation

This commercial was produced for Sony PlayStation to promote the virtual reality capability of their latest games console.
WATCH VIDEO

United Technologies

Produced for Otis lifts and elevators, we filmed some stylistic talking head interviews for UTC.
WATCH VIDEO

Kings College Hospital

Produced for the Kings College Hospital, this video draws attention to the care patients have received through the decades and how well established the hospital now is.
WATCH VIDEOCASE STUDY

British Transport Police

This video campaign was produced for The British Transport Police. The videos draw attention to alcohol fuelled antisocial behaviour on transport networks.
WATCH VIDEO

Lady Eleanor Holles

Produced for Lady Eleanor Holles School, this video aimed to capture the sense of community which is so much a part of studying at LEH.
WATCH VIDEO

Peroni Beer

This video was produced in partnership with M&C Saatchi, to help promote the 'House of Peroni', events which were being staged to promote Peroni beer. The Dragonfly team wanted to grab people in a passionate Italian embrace, making them squeal ‘Yes! Take me to that place!’?
WATCH VIDEOCASE STUDY

RESIDENT EVIL

We were asked by M&C Saatchi to produce a punchy trailer for a live action, escape room experience, to promote the launch of Resident Evil 7. This viral video was filmed in the style of a movie trailer and was filmed in a single day.

Cinematic storytelling for ambitious brands

Videos that entice, engage and inspire.

Stop relying upon video campaigns that people ignore. Commission an original, eye-catching video that showcases exactly what you are all about?

Get under your audience’s skin, into their minds and make them stand to attention.

Provoke a response, generate leads and make conversions!

Animated Video Production

Animation service options and styles
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Hand Drawn Animation

Hand drawn animation gives a video powerful emotional content. It’s nostalgia, homeliness and Lo-fi vibe.

WATCH EXAMPLE ANIMATION

3d Animation

3D Animation

High quality and for its state-of-the-art feel that can make your brand be noticed in an instant.

WATCH EXAMPLE ANIMATION

animation production

Motion Design

Seriously enhance the effectiveness of your production with moving graphics that won't be forgotten.

WATCH EXAMPLE ANIMATION

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Vector Animation

Vector animation often allows cleaner, smoother animation with bold colours and striking visuals.

WATCH EXAMPLE ANIMATION

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Character Animation

Our character animators breathe life in characters, creating the illusion of thought, emotion and personality.

WATCH EXAMPLE ANIMATION

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3D Character Animation

Grab your audience by the eye-balls with a 3d animated video that Pixar would be proud of.

WATCH EXAMPLE ANIMATION

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Animated Infographic

Explain your service efficiently, clearly and with style. Show the inner workings of your product.

WATCH EXAMPLE ANIMATION

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Whiteboard Animation

Whiteboard animation is a great communicator and is the most affordable style of animated video.

WATCH EXAMPLE ANIMATION

Watch your business take off

Video that hits hard and makes ripples.

 

Your video content has a job to do. We’ll help lift your brand above the bland, captivate your audience, and drive results.

From regional charities to government and some of the largest brands and corporations on the planet… Our specialists have helped companies like yours craft imaginative videos, that are never a one-size-fits-all solution.

Partner with us and you’ll always communicate confidently with prospective clients.

Why Dragonfly?

So who are Dragonfly?

We are a full service video agency, an end-to-end solution. Our process is comprehensive and we put a strong emphasis on pre-production planning. We understand that you might not know what you want yet, or you might have specific outcomes you want to see from your video but you’re not sure how to achieve them. When you work with Dragonfly you are not just buying a video, we’ll work closely with you at all stages of the process and guide you through your options so we can develop a strong and suitable concept from the beginning.

What makes us different?

We’re the only ones who do what we do.

Dragonfly offer a refreshing level of uniqueness and original concepts which sell.  

We don’t just produce high-quality video content – we help our clients to develop the right visual narrative for their brand.

Plus, we never make yawn-inducing corporate videos.

How much does it cost?

With others, you will pay more and get less…

We offer cinematic video production for realistic budgets. Put simply, we will deliver more video for your money, no matter your budget.

Get effective video content for a less terrifying chunk of your marketing budget.

If you aren’t sure where to set your investment, contact us and together we’ll figure out an appropriate budget, and realistic timeline.

Client Testimonials

Read what previous clients have to say about us

About Dragonfly

You’re here because you need the right video production company to partner with.

Without an effective video, you are saying nothing to no one.

Video with purpose

Dragonfly are now industry leaders in video production and animation, working with the world’s most famous brands, influential organisations and governments.

Our Clients
These brands have chosen Dragonfly
  • English Heritage
  • University Of Cambridge
  • Honda
  • Oxfam
  • Pepsi
  • Puma Logo
  • Mind
  • Aviva Logo
  • Amazon
  • Cath Kidtson Logo
  • Microsoft Logo
  • Cabinet Office Logo
  • Dominoes
  • Virgin
  • Google
  • Loreal
  • Suzuki
  • Sealife Logo
  • British Red Cross
  • Playstation
  • Peroni Logo
  • Telefonica
  • Save The Children
  • Johnson&johnson