“Begin at the beginning and go on till you come to the end: then stop.”
― Lewis Carroll, Alice in Wonderland.
If you’re dreaming of producing a sharp video with real purpose then you’ve come to the right team. For 15 years, Dragonfly have been crafting videos solely for businesses.
Even if you are not sure what you video type you need, we’ll help pin down the best fit for your needs. We don’t charge per hour or day – we work to your budget.
From high-quality animated videos to tear-jerkingly great live action videos, you can rest easy knowing that our process is smooth. Dragonflies change course without losing speed, so if we do need to zoom off in a new direction… we’ll waste no time.
To set the right course, you’ll first fill out our requirements form. This short questionnaire tells us about your goals for the video. Once received, we will arrange a call between you and our team to clear up any other questions.
After this initial consultation, we’ll put together a creative proposal for you. Here you will get an idea of our team’s workflow, a rough timeline, and what to expect from your final video. Each project is special, so keep in mind some elements may change. Planning isn’t life or death, but it is the bedrock of a perfect video!
Video production projects run for around 6 – 8 weeks. However, if you’ve got a drop-dead delivery date, we can speed things up… a bit. At the start of each stage, we’ll let you know when you can expect the next deliverable. Most projects are signed off on the second edit review. The quicker you give us feedback, the closer we’ll be to your shiny new video.
We’ll also handpick the crew for your project. For example, if you have a tech company, you’ll work with our tech scriptwriters. During this ‘Discovery Stage,’ our team spends time getting under the skin of your customers (and competitors!) What keeps them up at night? What makes them tick? Research is critical to producing a video that cuts through the noise and into your target market’s mind.
Once we’ve wrangled the information we need, we’ll write a video script that crystallizes your business’s core message. Before we meddle with visuals, we must make sure your offer is communicated clearly. While writing, we ask ourselves “Would this script work for radio?” If the answer is yes, we’re on our way to creating a video with real purpose.
You’ll get unlimited revisions because Rome wasn’t built in a day, right? Once the script is approved, the producer will reach out to your key stakeholders to make sure that we’re all up to speed.
Every brilliant video is born from a solid visual style! Our team will brainstorm ideas for your video’s visual framework and uncover which elements bring your script to life. We’ll show you your options, so you can tell us what you love and hate. Your brand guidelines are key here so that we can work within your set boundaries.
Your visual style approved. Great! Now we’ll fill in the gaps by sketching a storyboard. The storyboard will map out the visuals of your video scene-by-scene much like a book. Your video is finally taking shape as each shot is clearly drawn up, showing the progression of your story.
At this stage in your animated video, we’ll be… well, animating! For live-action videos, we’ll be filming and editing. Dragonfly collaborates with the most talented animators and videographers in this industry. We’re renowned for our high production value, and we’re industry leaders when it comes to seamless video editing, punchy colour grading, and soul-stirring sound effects.
Your video is complete. We’ll deliver it to you as a ‘movie file’ ready to be played effortlessly on any mobile device (or TV if that’s your plan).
If you need advice on how to host it, where to place it, or how to market it, we’re happy to point you in the right direction. Tell us if you’re interested in a full-blown video marketing campaign.
Our goal is to ensure 100% of your target audience watches your video by optimising your market reach. So, be ready for a powerful response and more conversions.