Branded Content 1

Branded Content

Highly shareable and engaging social cinematic experiences.

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Branded Content 2

Branded video content is different

It is first and foremost not about the brand itself.

Although your brand features, it does so subtly.

Instead it focuses on a person’s relationship with the brand, creating engagement and identification. It reveals how brands match our personality, lifestyle, choices, preferences and aspirations.
It shows how your brand matches the contours of your audience’s lives and loves.

Branded content is highly shared on social media

It feels vividly real, like an experience – and one that you want to share with friends. Bring your brand vividly to life with Dragonfly
Branded video content is like a mini documentary or video story that is beautifully cinematic, energetically authentic and powerfully real.

It doesn’t disrupt, it involves

It doesn’t sell it engages

It shows what your brand is all about

rather than telling your audience what they should think

The brand is neither the starting point – nor the star

your audience and shared values play the leading role.

As a result it feels real and authentic

Like an athlete smashing a world record – rather than a magician pulling another rabbit out of a hat

The stuff shares are made from

We can build trust and exposure for your brand
We specialise in producing branded content with a purpose.

Neilson

discovered 86% brand recall for branded content, and only 65% for regular ads

Tasty

the world’s largest food network, regularly receives around 100 million views from one of its recent branded content videos

Branded Content 3
Case Study

Amazon Alexa x Crestron

Cinematic Storytelling

for ambitious brands

Videos which entice

engage & inspire

Thought-provoking

videos that command attention, debate and conversation

Shorts that intrigue,

provoke a response, generate leads and make conversions

We can build trust and exposure for your brand

For 15 years Dragonfly has shown stories through films, working with brands and agencies like Amazon and Crestron.

The critical elements behind successful branded content – strategy and creativity – are where our core strengths lie.