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Dragonfly Blog

News, updates, rantings and ravings on all things video production related.

John Lewis Christmas Commercial 2015

John Lewis Christmas Commercial 2015

It's that time of year again!The new John Lewis commercial has landed! Arguably the most eagerly anticipated advert of the year, John Lewis’ new Christmas offering once again pulls on the nation’s heartstrings whilst raising awareness for the charity Age UK. The £1 million pound...

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Why professional event filming captures the magic best.

Why professional event filming captures the magic best.

For businesses, hosting events is a huge part of finding success and expanding your client base. They offer an opportunity for your company to project an exciting and dynamic image, in a professional environment. Unfortunately, the buzz that a well-run event can conjure up often...

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Viral Video Marketing Secrets

Viral Video Marketing Secrets

With everybody and their dog seemingly becoming an overnight online sensation, you could be forgiven for thinking that they know something we don't. Although the majority of these Internet superstars find fame through a mixture of good luck and good timing, there are certain tricks...

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A Handy Guide to Making a Corporate Video

A Handy Guide to Making a Corporate Video

For the inexperienced film-maker, the prospect of producing a corporate video can appear daunting. Fortunately, the basic process of creating an effective and successful corporate video can be broken down into 5 simple stages. This guide may not be entirely applicable to your project, but...

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Why your next promotional video should be an animation.

Why your next promotional video should be an animation.

From the first Mickey Mouse segment to big budget Pixar films - the world of animation has become a phenomenon of sorts in recent years, and as an art form it’s managed to diffuse its way amongst the most popular films and television programmes that...

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Why you need to consider post production at the start!

Why you need to consider post production at the start!

Companies who decide to take filming and editing into their own hands are often very naive in terms of what they expect to be doing. Whilst their imagination runs wild with images of shouting down a megaphone and sitting in a chair with their name...

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Should you make your own website video?

Should you make your own website video?

First impressions mean everything in business, and customers can be a fickle bunch. Your website is often the first point of contact between your company and potential clients, and if something seems poorly made or unprofessional about your site, it could turn people off immediately....

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How to make sure your video gets seen! The importance of effective SEO

How to make sure your video gets seen! The importance of effective SEO

Although a large proportion of consumers today invest significant time into researching the best companies and products that are available to them, many people who are perhaps inexperienced or pressed for time will not. Unfortunately this means that when the consumer uses search engines and...

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3 key steps to making a successful promotional video!

3 key steps to making a successful promotional video!

Anybody who’s ever attempted to create their own promotional videos knows that it’s no walk in the park. There are far more elements involved in the creation of promotional videos than many people realise, and the process can appear overwhelming at first. Fortunately, promotional video...

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How to find Filming Locations in the UK

How to find Filming Locations in the UK

In an age of CGI effects and green screen backgrounds, the art of finding real filming locations for a movie feels like it is slowly dying. Budding directors often wonder what the point is of finding an interesting, scenic location, when various programs and software...

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