---
title: "Promotional Video For The NHS | Dragonfly Video Case Study"
description: "Celebrate 70 years of the National Health Service with Dragonfly's video production showcasing Kings College Hospital's legacy. Watch the unique video here."
url: "https://www.dragonfly.co.uk/case-studies/kings-college-hospital/"
type: "ItemPage"
language: "en-GB"
published: 2022-11-01
updated: 2026-09-12
site: "Dragonfly, A Video Production Company in London"
---

# NHS

> Celebrate 70 years of the National Health Service with Dragonfly's video production showcasing Kings College Hospital's legacy. Watch the unique video here.

## KINGS COLLEGE VIDEO OBJECTIVE







The NHS celebrated 70 years of service in 2020. Kings College hospital, which was founded in 1909, wanted to mark the occasion with a video presentation, celebrating the successful care given at the hospital through the decades.




[PROMOTIONAL VIDEO SERVICE](https://www.dragonfly.co.uk/video-services/promotional-videos/)







INTRODUCTION







DEVELOPING **THE SCRIPT**







The script was carefully written to highlight the nearly 200-year legacy of Kings College Hospital. It punctuated the hospital's evolution over time and served as an essential element in effective storytelling.




[CORPORATE VIDEO PRODUCTION](https://www.dragonfly.co.uk/video-services/corporate-video-production/)







THE SCRIPT





MEDICAL SECTOR VIDEO


Dragonfly was honored to be selected by the National Health Service to create a video celebrating 70 years of service. The video production company was proud to deliver a high-quality product that highlighted the achievements of the NHS and Kings College Hospital.

[MEDICAL VIDEO SERVICES](https://www.dragonfly.co.uk/video-services/animated-video-production/medical-videos/)







SETTING THE SCENE: **SET DESIGN**







The production team faced challenges in acquiring accurate medical equipment and hospital props from various eras. Attention to detail in prop design was essential to ensure authenticity, with pressure on art department to achieve the right look.




[EVENT FILMING](https://www.dragonfly.co.uk/video-services/event-filming-service/)







SET DESIGN





SETTING THE RIGHT TONE:



Dragonfly developed the concept for the video campaign, blending key moments from history with post-production morphing techniques and clever editing to celebrate Kings College Hospital's legacy.





CREATING A CONVINCING **FAMILY**









Auditions were held to source appropriate acting talent for the video, with the client involved in the decision-making process. This ensured authenticity and effective storytelling.




[PRODUCTION PROCESS](https://www.dragonfly.co.uk/video-production-agency/production-process/)







casting ROLES





SOURCING CORRECT **Uniforms**


The production team faced challenges in acquiring accurate nurses' uniforms and medical equipment from various eras, and costume design was required to ensure the right look. Attention to detail in set design and props ensured authenticity in the video.





BEHIND THE **SCENES**







The video was shot in a studio, allowing the production team to build various sets that showcased different eras. This approach provided more control over the filming environment and allowed for better creative flexibility.








behind the scenes





**COSTUME DESIGN:** THE NHS



Original costume design was required to ensure accurate depictions of nurses and medical staff throughout the decades, contributing to the video's authenticity.

[VIDEO ADVERTISING](https://www.dragonfly.co.uk/video-services/commercial-video-company/)







FINAL VIDEO

Experience our video production showcasing the legacy of Kings College Hospital in celebrating 70 years of the National Health Service.

FINAL VIDEO

**“**

CLIENT



Response





We were thrilled with the high-quality production that Dragonfly delivered. The finished product surpassed our expectations.**”**











THESE BRANDS HAVE TRUSTED OUR

#### corporate video production





Client

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